connecting content to viewers

What's On TV, the UK's favourite TV weekly magazine, has chosen the TV Genius as its technology partner for the launch of its new Web site in the new year.

The site will go live in January. It will be the only website providing a comprehensive, trusted one-stop shop for all the biggest and best soaps and shows on TV.

The TV Genius will provide flexible presentation of TV listings data; full Search facility by programme title, genre, star's name, etc; integration of TV-related online video from its own extensive database; personalised reminders by email and text message - and many other features.

"This will make What's On TV the most powerful TV site on the Web," says Tom Weiss, Chief Executive of the TV Genius.

"We're enjoying working with the TV Genius," says Colin Tough, Editor of What's On TV. "Their technology is helping our dedicated editorial team put together the best site in the business - our readers are going to love it."