TV Recommendations
Our recommendations platform provides a rich tool for promoting content within a TV guide, at the end of a TV show, or as a separate area within the TV service.
Recommendations are either based on a single show, a set of shows, or a full user profile, and can be used to promote scheduled, or demand, and premium priced content within a guide, and typical uses are to drive take-up of premium channels or on demand content from within the TV guide, or to provide a personalised front end for an on demand service.
You can read full details in our white paper
Key features
- Industry leading relevance – we continuously benchmark the relevance of our recommendations against those of our competitors and are happy to go head to head against anyone in a comparison of editorial relevance.
- Substantial revenue uplift – customers have found an uplift of up to 300% compared to across the board “most popular” recommendations for each user
- Targeted content – ensure that your most valuable content is targeted at user’s who are most likely to watch it.
- Support for both personalised and profiled – relevant recommendations can be made with no knowledge of the user, optimised by user ratings, or enhanced by profiling of a user’s viewing activity
